perceived price fairness

基本解釋

This research is constructed from two aspects: the antecedents of the perceived price fairness and the consequences of it.
本研究從前因和後果兩個方麪來搆建價格感知公平的理論框架。
To improve the customer satisfaction and loyalty, one method is to developing perceived price fairness and reducing negative emotions.
通過提高消費者的價格感知公平或者減少複負麪情緒，可以提高消費者的滿意度和忠誠度。
Second, the perceived price fairness is positively influence the customer satisfaction and loyalty, especially during the high inflation period in our country.
第二，價格公平感對滿意度和忠誠度都有正麪影響，這點在我國目前物價持續(xù)上漲的背景下尤爲明顯。