Sternthal
基本解釋
- 施特恩塔爾
英漢例句
- Kisielius and Sternthal,Brian, “Detecting and Explaining Vividness Effects in Attitudinal Judgments,” Journal of Marketing Research, Vol. 21, No. 1, February, 1984 ,pp. 54-64.
施淑芳,“資訊式廣告?zhèn)骞芯浚阂蚤嚶犎酥却鎽B(tài)度、廣告訊息涉入度與訊息論點(diǎn)品質(zhì)爲(wèi)探討”,碩士論文,廣告學(xué)研究所,國(guó)立政治大學(xué),2000。