loss-leader

基本解釋

A big banana price war has been raging in Britain, but you probably haven’t heard about it.) It’s textbook loss-leader economics.
（因為產(chǎn)品是書籍所以登了廣告，在英國一場香蕉價格大戰(zhàn)正如火如荼的展開，你也許還沒有聽說這個消息）。
Of course, YouTube won’t say it’s turning its back on user generated content, the same way Max Levchin said calling UGC a loss-leader was “too harsh” a few months ago.
當(dāng)然， YouTube不會說這是背離UGC用戶生成內(nèi)容（宗旨的），幾個月前馬克斯列夫齊恩也表示，稱UGC是賠本賺吆喝的大甩賣（loss-leader）“過于嚴(yán)厲” 。
Apple's iPhone is not the profit generating must-have gadget assumed by the mobile phone companies, according to new research, but is in fact turning into a worldwide loss-leader.
一項最新研究報告指出，蘋果公司的iPhone并不是各移動電話公司所想象的那個賺錢必備利器，而是一個世界級的賠錢貨。

But such a loss-leader model does not seem to be working in the daily-deal industry.
FORBES: What Daily-Deal Shoppers Want
It was clear that they were simply a loss-leader for high margin referrals for other medical services.
FORBES: Chicago Teacher's Strike: Where Rahm Emanuel and Unions Can Find Common Ground
Smaller rivals have claimed that the big firms use auditing as a loss-leader to promote other services.
ECONOMIST: Accountants and lawyers

A loss leader is an item that is sold at such a low price that it makes a loss in the hope that customers will be attracted by it and buy other products at the same shop.